Abstract: The new development concept, as a value-oriented and action guide to promote the development of innovation and entrepreneurship education, plays a strategic supporting role in the cultivation of talents in colleges and universities. In order to better promote the development of innovation and entrepreneurship education and improve the quality of innovation and entrepreneurship talent cultivation, this paper, based on the characteristics of innovation and entrepreneurship education, combined with the background and current situation of the development of innovation and entrepreneurship education at home and abroad, investigates and analyzes the situation of carrying out innovation and entrepreneurship education in engineering majors, and puts forward the ideas of innovation cultivation concept, coordinating cultivation mechanism, adhering to the green concept, opening up the idea of education, realizing multi-party sharing, etc., which can promote the development of dual-venture the idea of promoting the development of“innovation and entrepreneurship”education in colleges and universities is put forward.

Key words: New development concept, Innovation and entrepreneurship education, Engineering specialty, Coordination, Green, Openness, Sharing