Online and Offline Integrated Educational Reform for New Product Development and Entrepreneurship Guidance Course

Abstract

Abstract: Strengthening the education of innovation and entrepreneurship and training outstanding innovative talents are important measures for universities to implement innovation driven development strategy, which plays a key role in promoting economic and social development. The online and offline integrated teaching reform of the new product development and entrepreneurship guidance course mentioned in this research, established a curriculum system that combined theoretical teaching, practical teaching, scientific and technological innovation, and entrepreneurial counseling. This article practice helped to achieve knowledge expansion and improve the quality of blended teaching, promoted knowledge internalization with students as the center, and comprehensively promoted the cultivation of college students' innovation and entrepreneurship literacy and ability.

Key words: New product development and entrepreneurship guidance course, Online and offline teaching, Educational reform, College students' innovation and entrepreneurship project, Online teaching platform, Teaching design

CLC Number:

G420

WEI Xiaoyi, FENG Huafeng. Online and Offline Integrated Educational Reform for New Product Development and Entrepreneurship Guidance Course[J]. The Theory and Practice of Innovation and Enntrepreneurship, 2023, 6(14): 50-53.

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