Abstract: Under the background of new era, influenced by the development of modern information technology, more and more different cultures and values are gradually integrated into the university students' daily life, ideological and political education in colleges and universities work caused great influence, in order to promote the actual effect of ideological and political education work, the education workers need to be based on the ideological education of the status quo, strengthen ideological education work of innovation, improve ideological education to the influence of the construction and training personnel. To this end, the article according to the construction of big data platform as the breakthrough point, first briefly elaborated the big data platform construction of ideological and political education management system, and from the present situation of teaching, the advantages of big data platform, teaching requirements, the use of network technology, the education theory research as well as network management angle big data platform in university ideological education management system in the use of strategies, expect to help to related staff.

Key words: Big data platform, Colleges and universities, Ideological and political, Educational management system