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The Theory and Practice of Innovation and Enntrepreneurship ›› 2021, Vol. 4 ›› Issue (16): 71-73.

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Research on Linkage Path between Business Administration Major and "Mass Entrepreneurship and Innovation" Education in Local Universities

XU Ge1, FEI Dexin2, LI Di3   

  1. 1. School of Management, Hunan University of Technology and Business, Changsha Hunan, 410205, China;
    2. Modern Education Technology Center, Hunan University of Technology and Business, Changsha Hunan, 410205, China;
    3. School of Accounting, Hunan University of Technology and Business, Changsha Hunan, 410205, China
  • Online:2021-08-25 Published:2021-12-17

Abstract: The shortage of entrepreneurial talents is not only the reason why the employment situation of college students is not optimistic at this stage, but also the main "bottleneck" restricting economic development. Promoting the integration of professional education and "mass entrepreneurship and innovation" education is a new path for the specialty reform and upgrading of local colleges and universities. To this end, the author of business management professional and the "double gen" education linkage training was studied, based on the analysis of the present business management professional with "double gen" education on the basis of problems existing in the design of linkage path, and from the teachers, the talent training scheme, curriculum integration system three surface on business administration specialty in local colleges and linkage path "double gen" education research.

Key words: Business administration, Innovation and entrepreneurship, Linkage path

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