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The Theory and Practice of Innovation and Enntrepreneurship ›› 2026, Vol. 9 ›› Issue (6): 100-102.

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Optimization Strategy for Innovation and Entrepreneurship Education Path under the Background of New Quality Productivity

ZHANG Dongzhe   

  1. School of Management, Liaodong University, Dandong Liaoning, 118001, China
  • Online:2026-03-25 Published:2026-07-01

Abstract: In the context of new quality productivity, the demand of enterprise for applied and innovative talents has increased. Application oriented undergraduate universities are increasingly emphasizing innovation and entrepreneurship education based on digitalization and artificial intelligence, and the importance of innovation and entrepreneurship education reform is becoming more and more prominent. This article explores the optimization strategies for innovation and entrepreneurship education paths in applied undergraduate universities under the background of new quality productivity, aiming to effectively enhance students'comprehensive innovation and entrepreneurship qualities and employment competitiveness, and provide useful references for innovation and entrepreneurship education reform and talent cultivation in applied undergraduate universities.

Key words: Application-oriented undergraduate universities, Innovation and entrepreneurship education, Innovative thinking, Entrepreneurial spirit, Practical ability, International perspective

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