Abstract: The comprehensive promotion of rural revitalization is a major national development strategy. How to achieve the continued development of rural revitalization after a comprehensive victory in poverty alleviation has become an important issue. Rural revitalization needs the support of innovative and entrepreneurial talents. Exploring how to attract, retain, and train rural creative talents in rural areas will be of great help to improving the innovation and entrepreneurship education ecology and solving the pain points and difficulties of rural revitalization talents. Rural areas are currently facing talent challenges such as lack of talent attraction, unsound entrepreneurial ecology, insufficient development and innovation, and insufficient educational practice. It is necessary to optimize policy guidance, improve entrepreneurial ecology, and cultivate rural entrepreneurial talents combined with vocational education. Rural revitalization injects new momentum.

Key words: Rural revitalization, Rural creative talents, Vocational education