Abstract: The teaching mode of production and education integration can promote the overall development of college students, let students familiar with the process of enterprise work in advance, for students to enter the society, the work has an important role. However, in the actual teaching process, teachers focus on the training of students in the theoretical knowledge part, and pay insufficient attention to practical operation, which is not conducive to students to flexibly apply the knowledge learned to practice. Therefore, teachers should change the traditional teaching methods and cultivate excellent talents so that students can truly apply what they have learned. This paper will discuss the development of experimental teaching of product design course under the concept of integration of production and education from four aspects: making students become the main body of the class, promoting students' all-round development, reforming the teaching content, cultivating students' innovation ability and entrepreneurial thinking, and strengthening the construction of education practice base.

Key words: The idea of industry-education integration, Product design courses, Practical teaching, Strategy research