Abstract: In order to improve the undergraduate teaching quality of the course Exhibition Information Management, aiming at the problems of the current teaching content of Exhibition Information Management is not mature, the teaching objectives are not clear, and students' learning interest is low, this paper proposes a course teaching reform method based on the idea of OBE (Outcome Based Education). This paper determines the course objectives according to the training objectives of exhibition professionals, and designs a teaching content system integrating theory and practice based on the OBE concept. The teaching content is reformed through the informatics system, and the teaching method is reformed through “flipped classroom”, task-driven method and classroom heuristic discussion. Practice teaching is reformed with the methods of “teamwork”, “autonomy” and “exploration”, and the assessment method of combining practice and open-book examination at the end of the term to improve students' ability to solve complex problems is discussed. The curriculum reform deeply integrates the OBE concept, which will improve the teaching objectives, students' enthusiasm for learning, and students' logical thinking and innovative thinking ability.

Key words: OBE concept, Exhibition Information Management course, The teaching reform