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The Theory and Practice of Innovation and Enntrepreneurship ›› 2021, Vol. 4 ›› Issue (6): 141-143.

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On the Promotion of Alumni Donation in Colleges and Universities with Industry Characteristics under the Background of " Double First-Class"

LI Xuan, XING Fangning, CAI Weijia   

  1. China University of Geosciences (Beijing), Beijing, 100089, China
  • Online:2021-03-25 Published:2021-09-07

Abstract: "Alumni donation" as a powerful source of funding supplement for colleges and universities has become an important index in the university evaluation system, and has been included in the evaluation system of "double first-class" construction institutions. With the implementation of "double first-class" construction, colleges and universities with industry characteristics are facing the shortage of alumni donation funds. Only by recognizing the current situation and characteristics of alumni donation work under the background of "double first-class", improving working ideas and working methods, and making breakthroughs in changing work concepts, strengthening organizational construction, innovating alumni contact information, strengthening Alumni Service, innovating financing methods, and strengthening the cultivation of students' donation consciousness, can universities with industry characteristics strive for more alumni donation funds To provide strong support for the construction of "double first class".

Key words: "Double First-Class", Industry characteristic university, Alumni donation, Work ideas

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