Abstract: In recent years, the rapid development of market economy has brought great opportunities for innovation and reform in various fields in China. For the education industry, with the continuous promotion of modern education, advanced information technology has made the educational mode, concept and situation have a subversive change. The value of social media software in education is constantly outstanding. As one of the most popular social software, weChat can break the limitation of time and space and make people communicate anytime and anywhere. As a way of information and resource exchange, weChat has been widely used in adult education and has achieved very good results. In view of this, the article will focus on the analysis of the practice of weChat media in adult education, understand the application status and put forward several optimization strategies, aiming to improve the application level of weChat media in adult education.

Key words: WeChat media, Adult education, Practice analysis