关键词: 校企合作, 电子商务, 电子商务专业, 分阶段递进, 实践教学, 教学体系

Abstract: E-commerce, as a major with a wide range of disciplines and strong practical operations, places greater emphasis on the construction of a practical teaching system. However, in reality, there are some problems with practical teaching in the cultivation of e-commerce talents. This study is based on the theory of“learning advancement”and divides the practical teaching process into three different implementation stages. It constructs a practical teaching system at three levels: basic understanding practice, professional skills practice, and comprehensive application practice, providing new ideas for comprehensively improving the quality of practical teaching and carrying out practical teaching based on school enterprise cooperation.

Key words: School enterprise cooperation, Electronic commerce, E-commerce major, Progressive in stages, Practical teaching, Teaching system