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The Theory and Practice of Innovation and Enntrepreneurship ›› 2026, Vol. 9 ›› Issue (8): 59-62.

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Exploration on the Reform of Practical Teaching in University’s Network and New Media Major under the Background of Digital-Intelligent Empowerment—Case Study of Convergent Journalism Course

WU Juan   

  1. Xingzhi College of Xi’an University of Finance and Economics, Xi’an Shaanxi, 710038, China
  • Online:2026-04-25 Published:2026-06-30

Abstract: The rapid development of digital intelligence technology has brought important opportunities and challenges to the reform of practical teaching in the major of network and new media in colleges and universities. Based on the development of convergent journalism under the background of digital intelligence empowerment, the demand for journalism talents and the problems existing in professional course teaching, this paper proposes the reform paths and methods of practical teaching of convergent journalism empowered by digital intelligence, aiming to promote the integration of professional practical teaching with digital intelligence technology, enhance students'digital intelligence application capabilities, and cultivate professional talents who meet the needs of the digital intelligence era.

Key words: Digital-intelligent empowerment, Network and new media, Convergent journalism, Practical teaching, Teaching reform, Talent cultivation

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