Abstract: the original true says is "true", "copy" and "sacred", meaning, in the process of tourism industry development, in order to make the process more emphasis on tourists experience real tourism scene, enhancing the added value of the tourism products, need from the content of the original true, from the features and heritage attractions in the promotion of the two respects of the national tourism product visual design train of thought, in Qingyang cavity and Henan sports culture, for example, separately from the application of symbol design and product design two aspects in this paper, the types of tourism product design method.

Key words: Authenticity, National, Tourism products, Visual design