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The Theory and Practice of Innovation and Enntrepreneurship ›› 2023, Vol. 6 ›› Issue (21): 16-19.

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Design and Management of Practical Teaching of Retailing Course—— Based on the Dual Background of New Retail and New Business

ZHOU Ying   

  1. Guangdong University of Finance and Economics, Guangzhou Guangdong, 510320, China
  • Published:2024-04-29

Abstract: In order to adapt to the development trend of new retail and the training needs of new business talents, the curriculum construction of retailing should pay attention to the design of practical teaching, improving the practicability of teaching content, increasing the proportion of practical teaching, exploring various forms of practical teaching methods, promoting learning by competition, students leading the class, focusing on training and examination of students'practical ability. Therefore, the college needs to optimize and adjust the structure of teachers, actively establish practice bases inside and outside the school, reform the relevant teaching management system, adapting to the requirements of retailing course practical teaching, encouraging teachers to innovate practical teaching methods, cultivating excellent retail talents.

Key words: Retailing course, Practical teaching, New retail, New business, Course design, Teaching management

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