Abstract: With the development of The Times and the reform of colleges and universities, the management mode of college students should constantly bring forth the new. At present, China's education department encourages college students to innovate and start businesses in order to solve the problem of college students' employment difficulties. Therefore, when carrying out the student management, the educational management workers in colleges and universities should adjust and innovate the student management mode according to the background of The Times and the school policies, so as to improve the students' ability of innovation and entrepreneurship. This article will mainly discuss how to do a good job in college student management from the perspective of innovation and entrepreneurship education.

Key words: Innovation and entrepreneurship, Student management, Innovation of education model