Research on the Influence of Personal Innovation and Social Influence on the Students' Willingness to Use Cloud Classroom App-Based on TAM Model in Higher Vocational Colleges

Abstract

Abstract: Based on the revised technology acceptance model, to explore the effect mechanism of vocational students' acceptance of Cloud Classroom App, and to examine the effects of personal innovativeness in information technology, perceived usefulness, perceived ease of use and social influence on the intention of CCA usage, as well as the moderating effect of gender. The results are as follows: (1) personal innovativeness, perceived usefulness, perceived ease of use and social influence have a significant positive impact on the intention to use; (2) perceived usefulness and perceived ease of use also as mediator variables affects the relationship between personal innovativeness in information technology/social influence and behavior intention; (3) gender plays a moderating effect between social influence and perceived ease of use.

Key words: Cloud Classroom App, Personal innovativeness in information technology, Social influence, TAM

CLC Number:

G642

CAO Jijuan, SHANG Yafei. Research on the Influence of Personal Innovation and Social Influence on the Students' Willingness to Use Cloud Classroom App-Based on TAM Model in Higher Vocational Colleges[J]. The Theory and Practice of Innovation and Enntrepreneurship, 2020, 3(3): 5-8.

References

[1] Davis F. D.Perceived usefulness, perceived ease of use, and user acceptance of information technology[M].MIS quarterly, 1989:319-340.
[2] Joo Y. J., Lee, H. W. , & Ham, Y.Integrating user interface and personal innovativeness into the tam for mobile learning in cyber university[J]. Journal of Computing in Higher Education,2014,26(2):143-158.
[3] Lu, J., Yao, J. E., & Yu, C. S.Personal innovativ- eness, social influences and adoption of wireless internet services via mobile technology[J].Journal of Strategic Information Systems,2005,14(3):245-268.
[4] 施谊, 杨顺勇, SHIYi, & YANGShun-yong.上海世博会社会影响感知的性别差异分析[J]. 华东经济管理,2011,25(4):1-4.
[5] Thompson R. L., Higgins C. A., & Howell, J. M. Influence of experience on personal computer utilization: testing a conceptual model[J]. Journal of management information systems,1994,11(1):167-187.
[6] Chau P. Y.An empirical assessment of a modified technology acceptance model[J]. Journal of manage- ment information systems,1996,13(2):185-204.
[7] Jiang J. J., Hsu M. K., Klein G., & Lin, B.Ecommerce user behavior model: an empirical study[J].Human Systems Management,2000,19(4):265-276.
[8] Davis F. D.Perceived usefulness, perceived ease of use, and user acceptance of information technology[M].MIS quarterly,1989:319-340.
[9] Davis F.D.User acceptance of information technology: system characteristics, user perceptions and behavioral impacts[J]. International journal of man-machine studies,1993,38(3):475-487.
[10] Agarwal R.,& Prasad, J. A conceptual and operational definition of personal innovativeness in the domain of information technology[J].Information systems research,1998,9(2):204-215.
[11] Okumus B., Ali F., Bilgihan A., & Ozturk, A. B. Psychological factors influencing customers’ acceptance of smartphone diet Apps when ordering food at restaurants[J]. International Journal of Hospitality Management,2018,72:67-77.
[12] Venkatesh V.,& Davis, F. D. A theoretical extension of the technology acceptance model: Four longitudinal field studies[J]. Management science,2000,46(2):186-204.

[1]	WU Weidong. SWOT Analysis on the Practical Teaching of Tour Guide Business by Using Campus Resources——Take Jianghan University as an Example [J]. The Theory and Practice of Innovation and Enntrepreneurship, 2020, 3(4): 20-22.
[2]	ZHANG Ying, LI Jing, CHENG Qiming. Research on the Inheritance and Application of "Intangible Cultural Heritage" in the Teaching of Art Design in Higher Vocational Colleges [J]. The Theory and Practice of Innovation and Enntrepreneurship, 2020, 3(4): 22-24.
[3]	LIU Jin. Research on the Exploration and Application of Hybrid Teaching Mode in Tax Accounting Course Teaching [J]. The Theory and Practice of Innovation and Enntrepreneurship, 2020, 3(4): 24-25.
[4]	ZHANG Gerong, CUI Shuangxi, WANG Hongwei. Research on Teaching Reform of Circuit Course in Hybrid Teaching Mode [J]. The Theory and Practice of Innovation and Enntrepreneurship, 2020, 3(4): 26-27.
[5]	LI Xiangli, ZHAO Hongwei, LI Chenliang. Analysis on the Application Cases and Evaluation Mechanism of Challenge and Mutual Assistance Teaching [J]. The Theory and Practice of Innovation and Enntrepreneurship, 2020, 3(4): 33-35.
[6]	WEN Xiaobo. Exploration on Teaching Reform of Probability Theory and Mathematical Statistics——Take Sichuan University for Nationalities as an Example [J]. The Theory and Practice of Innovation and Enntrepreneurship, 2020, 3(4): 36-37.
[7]	HOU Lili, SUI Yongxing, XUE Jianzhong, WU Xiaoqing, GAO Qi. Constructions of Physical Experiment Teaching Scheme and Achievement Evaluation Method in Local Universities [J]. The Theory and Practice of Innovation and Enntrepreneurship, 2020, 3(4): 54-55.
[8]	CEN Xiaolin, YANG Yan, WANG Xiaodong, CHEN Hongling. The Open Experiment of Electronic Major and the Cultivation of Innovation Ability of Higher Vocational Students [J]. The Theory and Practice of Innovation and Enntrepreneurship, 2020, 3(4): 60-61.
[9]	WUYAHAN, G.BAYARMAA. The Application and Practice of Action Learning in the Practical Course of Preschool Education [J]. The Theory and Practice of Innovation and Enntrepreneurship, 2020, 3(4): 62-63.
[10]	LU Wei. Discussion on the Research Method of the Construction of Soil Mechanics Gold Course in Applied University [J]. The Theory and Practice of Innovation and Enntrepreneurship, 2020, 3(4): 70-71.
[11]	TANG Gangzhi, LI Zongyu, WNAG Shuaibin, DENG Tao, WANG Chunfa. Practice Exploration of Dynamic Mechanical Simulation Course in Chongqing Jiaotong University [J]. The Theory and Practice of Innovation and Enntrepreneurship, 2020, 3(4): 74-75.
[12]	WEI Chengwei, ZHANG Ningning, XIE Lirong. Exploration on the Reform of Applied Engineering Education Curriculum [J]. The Theory and Practice of Innovation and Enntrepreneurship, 2020, 3(4): 94-95.
[13]	ZHANG Dongdong, LAI Xin, SUN Tao, ZHAO Jinxing. Multi-mode Teaching Exploration of “Automobile Structure” Course Based on “OBE” Concept [J]. The Theory and Practice of Innovation and Enntrepreneurship, 2020, 3(4): 121-122.
[14]	LIU Jinzi, GUO Lifeng. Research on the Training Mode of Innovation and Entrepreneurship Ability Driven by Mathematical Modeling Competition——Based on the Training of National Mathematical Modeling Competition for College Students [J]. The Theory and Practice of Innovation and Enntrepreneurship, 2020, 3(4): 131-132.
[15]	LIN Ting, CHEN Caixia. The Application of Experience Case Interactive Teaching Mode in Financial Management Major [J]. The Theory and Practice of Innovation and Enntrepreneurship, 2020, 3(4): 144-145.