Research on the Reconstruction and Practice of the “Post-Course-Competition-Certification-Innovation” Curriculum System in the Context of Digital Transformation—Case Study of the Hotel Management and Digital Operation Major

Abstract

Abstract: Amidst the global wave of digital transformation, the hotel industry faces unprecedented opportunities and challenges, placing higher demands on talent development in hotel management and digital operations programs at higher vocational colleges. Currently, this program's curriculum suffers from lagging digital content, lacks distinct regional characteristics, and inadequate coordination mechanisms. To address these challenges, this paper proposes a curriculum restructuring approach based on“job-course integration, digital intelligence integration, comprehensive education, and a spiral approach”. Through job demand research, curriculum reform, system construction, and continuous optimization, this paper reconstructs a curriculum system that is both practical and innovative, providing an effective solution for cultivating professionals adaptable to the development of the digital hotel industry.

Key words: Digital transformation, Curriculum system, Curriculum reconstruction, Hotel management and digital operation major, “Post-course-competition-certification-innovation”, Talent cultivation

CLC Number:

MA Weina, LIU Lili. Research on the Reconstruction and Practice of the “Post-Course-Competition-Certification-Innovation” Curriculum System in the Context of Digital Transformation—Case Study of the Hotel Management and Digital Operation Major[J]. The Theory and Practice of Innovation and Enntrepreneurship, 2026, 9(3): 185-189.

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