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The Theory and Practice of Innovation and Enntrepreneurship ›› 2023, Vol. 6 ›› Issue (8): 170-177.

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The Applicability of Kirkpatrick's Four-Level Evaluation Model in the Evaluation of Innovation and Entrepreneurship Education in Colleges and Universities

XU Hong, WEN Xingqi   

  1. School of Economics and Management, Wuhan University, Wuhan Hubei, 430072, China
  • Online:2023-04-25 Published:2023-08-21

Abstract: Innovation and entrepreneurship education has been regarded as an important strategy to boost economic development in the direction of education by countries around the world. Recent years, in response to the national talent development strategy, Chinese universities are also vigorously transforming and developing innovation and entrepreneurship education. To objectively evaluate the existing innovation and entrepreneurship education in colleges and universities, we can not only monitor the running direction of entrepreneurship and innovation education in real time, but also timely find weaknesses, optimize the running methods and resource allocation, and at the same time, precipitate the best practice of innovation and entrepreneurship education, extract experience, promote replication. On the basis of reviewing the previous scholars' exploration in the field of mass entrepreneurship and innovation education evaluation, this paper creatively proposes to apply the famous Kirkpatrick four-level evaluation model in the field of enterprise training evaluation to the evaluation of innovation and entrepreneurship education in colleges and universities, and has made adaptive and creative transformation. The mixed evaluation model is used to make evaluation design for innovation and entrepreneurship education in colleges and universities, so as to provide ideas for making the evaluation practice of innovation and entrepreneurship education more comprehensive and objective, in the direction of convenient operation and normalization.

Key words: Innovation and entrepreneurship education, Evaluation of entrepreneurship and innovation education, Kirkpatrick four-level evaluation, Four-level evaluation model of innovation and entrepreneurship education in colleges and universities, Monitoring and evaluation, Mixed evaluation

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