Blended Instructional Design for the Course of E-Commerce Data Analysis and Applications

Abstract

Abstract: Online-offline blended teaching can break the limitations of traditional teaching in terms of form, time, space and audience. However, it is of great significance to study blended instructional design according to specific course characteristics and integrate advanced teaching concepts. This paper takes the course of e-commerce data analysis and applications as an example, from the aspects of teaching goal design, learning situation analysis, teaching process, teaching evaluation and teaching reflection, combined with course teaching practice, to carry out research on blended teaching design. This research promotes the integration of relevant teaching concepts and methods, and effectively improves students' learning interest, initiative and classroom teaching efficiency.

Key words: Online to offline, Blended teaching, E-commerce, Data analysis, Instructional design, OBE

CLC Number:

G642.0

LIANG Kun, SUN Chao, GUO Hong, GAO Sibing. Blended Instructional Design for the Course of E-Commerce Data Analysis and Applications[J]. The Theory and Practice of Innovation and Enntrepreneurship, 2023, 6(10): 27-30.

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