Abstract: With the development of Chinese society, educational reform has been continuously promoted in China, and the concept of innovation and entrepreneurship education is also being advocated by more and more schools. Colleges and universities should actively implement the fundamental teaching goal of morality cultivation, comprehensively improve students' innovative and entrepreneurial ability, and improve students' practical capability while improving their theoretical knowledge. Due to the characteristics of physical education as a major, many schools attach much importance to professional courses for physical education majors, fewer platforms of innovation and entrepreneurship practice are provided to physical education majors, which is not conducive to the improvement of their comprehensive ability. This paper analyzes the current situation of innovation and entrepreneurship education for physical education majors in Guangxi, points out the existing problems, and puts forward the countermeasures to develop the innovation and entrepreneurship education for physical education majors in Guangxi, so as to provide reference for relevant research in the future.

Key words: Physical education major, College student, Innovation and entrepreneurship education, Strategy analysis, Countermeasure