Abstract: Since the new education reform, the education department has paid more attention to the cultivation of primary school students' cultural literacy. An important task of primary school Chinese teaching is to improve the cultural literacy of primary school students. Reading is the basis of primary school Chinese, and it is the most important thing to improve the cultural literacy of primary school students. Reading is not only to examine the reading ability of primary school students, but also to the analytical ability and divergent thinking ability of primary school students. The core knowledge of primary school Chinese is Chinese excellent traditional culture. The application of excellent traditional culture in primary school Chinese reading teaching can effectively improve the quality of primary school Chinese teaching, and further strengthen the national pride and patriotism of primary school students. In view of this, this paper through the excellent traditional culture to improve the efficiency of primary school Chinese reading teaching research, further explore the important application of excellent traditional culture in primary school Chinese reading teaching.

Key words: Excellent traditional culture, Chinese reading, Teaching efficiency