Abstract: In recent years, the number of college graduates in China has increased year by year, which has caused a series of social problems, especially the employment situation of college students is becoming more and more severe. In the face of this form, our country puts forward the idea of "mass entrepreneurship, mass innovation ", encouraging more college students to pay attention to and actively participate in innovation and entrepreneurship. At the same time, with the rapid development of the "Internet" era, it provides many opportunities for students to innovate and start a business. Based on this, higher vocational colleges should attach great importance to the cultivation of students' innovative entrepreneurial ability, combine with their own actual situation, improve students' innovative entrepreneurial ability, and promote more higher vocational students to participate in Internet entrepreneurship, so as to reduce the pressure on employment.

Key words: “Internet plus ”, Ability of innovation and entrepreneurship, Developing strategies