Abstract: As China's development is facing more and more complex international situation, comprehensively strengthening the application quality of its own intellectual property will bring a very important impact on China's scientific and technological innovation. Universities as an important producer of intellectual property rights, better implementation intellectual property operations, will become the important support of the development of science and technology of China, this article will from the plight of the intellectual property operation and cognitive operation driver drive way, operation, etc., the essay discusses the three problems, colleges and universities intellectual property in China operations provide strong theoretical knowledge.

Key words: Universities, Intellectual property rights, Operation, Drive mode