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The Theory and Practice of Innovation and Enntrepreneurship ›› 2026, Vol. 9 ›› Issue (2): 186-188.

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Construction and Improvement of Innovation and Entrepreneurship Support System for Sports Major College Students

HU Zimei, WANG Ying, FAN Dandan   

  1. College of Physical Education, Kashi University, Kashgar Xinjiang, 844000, China
  • Online:2026-01-25 Published:2026-07-01

Abstract: This article focuses on the innovation and entrepreneurship support system for college students majoring in sports. In response to the problems existing in current innovation and entrepreneurship education in sports majors, measures are proposed to accelerate the coordinated reform of the sports curriculum system and innovation and entrepreneurship education, deepen the integration of layered practice platforms and innovation and entrepreneurship resources, improve the mechanism and tracking services of sports professional mentors, create a culture of innovation and entrepreneurship, strengthen digital management and intelligent services, and deeply explore the potential of niche sports markets. These measures provide comprehensive support for innovation and entrepreneurship among college students majoring in sports, promote the innovative development of the sports industry, and enhance their innovation and entrepreneurship abilities and comprehensive qualities.

Key words: Sports major, Innovation and entrepreneurship support system, Interdisciplinary courses, Practice platform, Ecological circle cultivation, Niche sports market

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