Abstract: In the new era, under the guidance of the national“innovation and entrepreneurship”strategy-driven policy, as a teaching method of innovation and entrepreneurship education, entrepreneurship training camps can integrate innovation and entrepreneurship education into the entire process of talent cultivation, enhance students' innovation awareness and entrepreneurial thinking. Entrepreneurship training camps have three major characteristics: concentration, mixing, and practicality. Based on the different levels of needs of college students,this paper proposes three levels of design ideas and examples for entrepreneurship training camps, providing model reference for organizing entrepreneurship training camps, empowering entrepreneurship education, and cultivating innovative talents.

Key words: Innovation and entrepreneurship education, Level demand, College students, Entrepreneurship training camp, Mode, Talent training