Abstract: College students' innovation and entrepreneurship education is a new education model that the state has produced in recent years to encourage college students to start their own businesses, and it has become an important part of higher education. Student project short-term entrepreneurial experience, of this paper is a comparison of molding, can promote in innovation entrepreneurship, with experience as the core of teaching mode, is committed to solve the current innovation of entrepreneurship education in colleges and universities is the most prominent problem of students learning motivation, in the form of short-term business experience in order to arouse the students' interest in learning of innovation in entrepreneurship. Only when students are interested in the course content, willing to devote their energy and time to the study of innovation and entrepreneurship course, and truly understand the course content, can they find and step on a new road to solve practical problems with innovative thinking and innovative methods, and realize the purpose of cultivating innovative ideas with innovation and entrepreneurship course.

Key words: Innovation and entrepreneurship education, Colleges and universities, Students, Entrepreneurial experience