Abstract: With the development of the New Economy, the current campus entrepreneurship is related to the Internet, with the characteristics of rapid change and new model, but strained by its own resources, so the duration and expansion space are more limited. For this kind of campus entrepreneurship project, the traditional enterprise life cycle theory and growth path theory can not explain its characteristics well, and related research is far less. Woniu Street was start-up from the campus, it has lasted more than six years, with the typical characteristics of internet entrepreneurship. Through the severe test of the epidemic to the enterprise, it is still growing. In-depth analysis of this enterprise, can give us a better understanding of the current campus entrepreneurship.

Key words: Campus entrepreneurship, Life cycle, Internet