Abstract: With the increasingly fierce competition in science and technology at home and abroad, it has become an inevitable trend to implement the innovation driven development strategy and build an innovative country. College students are the new force to promote "mass entrepreneurship and innovation". Higher vocational colleges should be based on the new development situation, implement the new development concept, further improve the understanding of the essential attributes of Ideological and political education and entrepreneurship education. clarify the era significance of the organic integration and coupling of the two, adhere to the problem orientation, actively explore the path and direction of the two-way construction, and constantly improve the level and quality of personnel training.

Key words: Higher vocational colleges, Innovation and entrepreneurship education, Ideological and political education, The bidirectional construction