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The Theory and Practice of Innovation and Enntrepreneurship ›› 2021, Vol. 4 ›› Issue (6): 136-138.

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Research on the Influence of E-commerce Professional Training Teaching Mode on Students' Entrepreneurial Skills in Higher Vocational Colleges

XU Peiwei1, ZHAN Naiyan2   

  1. 1. Jilin Provincial Institute of Education,Changchun Jilin,130022,China;
    2. Jilin Jianzhu University,Changchun Jilin,130021,China
  • Online:2021-03-25 Published:2021-09-07

Abstract: Vocational colleges cultivate innovative and entrepreneurial skills through a series of practical training. Based on the evaluation of students, this study uses terminal chain model and analytic hierarchy process (AHP) as research methods. It concludes that although students' entrepreneurial skills are constantly improved through the practical teaching mode of e-commerce major, students' motivation to accept high-risk business competition environment is insufficient. Therefore, risk education should be included in the practical teaching of e-commerce course in higher vocational colleges.

Key words: E-commerce, Entrepreneurial skills, Terminal chain model, Practical training

CLC Number: