Abstract: With the development of private colleges and universities, student affairs management is constantly facing new situations, new problems and new challenges. In the work of the student affairs management center of private colleges and universities, it is the key to promote the promotion of student affairs management and upgrade the concept of service education. All private colleges and universities must combine the actual experience, learn from the advanced experience, adhere to the innovation and lead, and truly carry out the concept of service education through the whole process and all aspects of student affairs management.

Key words: Private colleges, Service education, Student affairs management