Abstract: In recent years, Zhejiang's digital cultural creativity Industry has developed strongly, and international trade in related products and services has grown rapidly. This paper focuses on analyzing the internationalization path of Zhejiang's digital cultural creativity enterprises. At present, the main choices of the above-mentioned enterprises' internationalization path are to go out to sea in groups, attract the international market through exhibitions and competitions, carry out international cooperation with IP authorization and enter the international market with overseas direct investment. With the high-level development of the industry and the integration and innovation of emerging technologies, the internationalization path of Zhejiang's digital cultural creativity enterprises will become more diverse.

Key words: Zhejiang, Digital cultural creativity, The internationalization paths