创新创业理论研究与实践 ›› 2025, Vol. 8 ›› Issue (14): 66-68.

• 教育改革与发展 • 上一篇    下一篇

大商科课程美育创新路径研究——以沟通与组织协调课程为例

张国园   

  1. 山西工商学院,山西太原 030036
  • 出版日期:2025-07-25 发布日期:2025-08-25
  • 作者简介:张国园(1994—),女,山西运城人,硕士研究生,助教,研究方向:市场营销。
  • 基金资助:
    2024年度山西省高等学校教学改革创新项目“大商科课程美育创新路径的教学实施研究——基于‘沟通与组织协调’课程视角”(JG202424)

Research on the Innovative Path of Aesthetic Education in Business Education Courses—Taking the Communication and Organizational Coordination Course as an Example

ZHANG Guoyuan   

  1. Shanxi Technology and Business University, Taiyuan Shanxi, 030036, China
  • Online:2025-07-25 Published:2025-08-25

摘要: 随着经济的快速发展,现代社会对人才的需求已不局限于专业技能和知识层面,更重视个体的综合素质和创新能力。美育作为培养学生审美素养、创新能力及人文情怀的重要途径,在高等教育体系中扮演着越来越重要的角色。沟通与组织协调课程是商科教育中的核心课程之一,旨在提升学生的沟通能力、团队协作能力和组织协调能力。该文通过创新教学路径,将美育融入商科教育,以提升学生的综合素质和创新能力,培养学生的审美素养与人文情怀。

关键词: 大商科课程, 美育, 教学创新, 沟通与组织协调, 课程规划, 教学实践

Abstract: With the rapid development of the economy, the demand for talent in modern society is no longer limited to professional skills and knowledge, but places greater emphasis on individual comprehensive qualities and innovation abilities. As an important way to cultivate students'aesthetic literacy, innovation ability, and humanistic feelings, aesthetic education plays an increasingly important role in the higher education system. The communication and organizational coordination course is one of the core courses in business education, aimed at enhancing students'communication skills, teamwork abilities, and organizational coordination skills. This integrates aesthetic education into business education through innovative teaching paths, in order to enhance students'comprehensive quality and innovation ability, cultivate their aesthetic literacy and humanistic feelings.

Key words: Major business courses, Aesthetic education, Teaching innovation, Communication and organizational coordination, Course planning, Teaching practice

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