创新创业理论研究与实践 ›› 2020, Vol. 3 ›› Issue (23): 136-138.

• 模式探索 • 上一篇    下一篇

“微时代”背景下高职院校新媒体思想文化阵地建设的优化路径

邬宗明   

  1. 无锡职业技术学院 马克思主义学院,江苏无锡 214121
  • 发布日期:2021-03-18
  • 作者简介:邬宗明(1984-),男,安徽六安人,硕士,讲师,研究方向:思想政治教育。
  • 基金资助:
    2016年度江苏省高校哲学社会科学研究项目“‘微时代’背景下高职院校思想文化阵地建设研究”(2016SJD710083)

The Optimization Path of the Construction of New Media Ideological and Cultural Front in Higher Vocational Colleges under the Background of "Micro Era"

WU Zongming   

  1. College of Marxism,Wuxi Institute of Technology,Wuxi Jiangsu,214121,China
  • Published:2021-03-18

摘要: 随着信息技术的迅速发展,“微时代”的新媒体成为思想文化活动的重要阵地,且具有多样性、迭代性、多元性、广泛性的鲜明特征,赋予了高职院校思想文化阵地建设新的载体,也对其传统的建设思路提出了严峻挑战。面对阵地建设中在内容、体系、人员等方面存在的问题,高职院校应当探究新形势,在内容建设上融入学生“微生活”,在阵地培育上构建阵地“微体系”,在队伍建设上增强管理“微力量”,进一步提升大学生思想文化教育的时代感、针对性、实效性。

关键词: 微时代, 高职院校, 新媒体, 思想文化阵地, 优化路径

Abstract: With the rapid development of information technology, the new media in the "micro era" has become an important position for ideological and cultural activities. It is diverse, iterative, multi-cultural, covering many facets. It also provides a new carrier for building ideological and cultural positions in higher vocational schools, posing great challenges to the traditional way. Faced with the problems of content, system and personnel in the construction of the positions, higher vocational schools should analyze the new situation, infusing students' "micro-life" in the content construction, building "micro-system" in the development of the positions, and enhancing the “micro-power” of management in the team development. Therefore, the education of ideology and culture among college students will be more targeted and effective with the characteristic of this era.

Key words: Micro era, Higher vocational colleges, New media, Ideological and cultural front, Optimized path

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