创新创业理论研究与实践 ›› 2024, Vol. 7 ›› Issue (23): 178-180.

• 创新方法 • 上一篇    下一篇

新时代应用型传媒人才培养的实践路径探索——以四川传媒学院为例

章芮   

  1. 四川传媒学院,四川成都 610000
  • 发布日期:2025-03-28
  • 作者简介:章芮(1991—),女,湖北荆门人,硕士研究生,讲师,研究方向:高等教育管理。
  • 基金资助:
    2023年四川省高等教育人才培养和教学改革重大项目(培育项目)“新时代全媒化传媒人才培养的探索与实践”(JG2023-P11)

Exploration of the Practical Path for Cultivating Applied Media Talents in the New Era—Taking Sichuan University of Media and Communications as an Example

ZHANG Rui   

  1. Sichuan University of Media and Communications, Chengdu Sichuan, 610000, China
  • Published:2025-03-28

摘要: 随着传媒业态的深刻变革,社会和行业对传媒人才的需求发生了较大改变。国家不断鼓励高等院校适应时代需求,专注为地方、行业培养专业人才,各高校主动应对挑战,不断尝试改革应用型人才培养模式,积极探索培养国家和传媒行业需要的复合型传媒人才。四川传媒学院从实践教学平台搭建、现代产业学院建设、项目制教学开展、赛教学结合等方面对传媒人才培养模式进行变革,为培养应用型传媒人才提供了借鉴。

关键词: 新时代, 应用型, 传媒人才, 实践路径, 人才培养, 四川传媒学院

Abstract: With the profound transformation of the media industry, the demand for media talents in society and the industry has undergone tremendous changes. The state continuously encourages higher education institutions to adapt to the needs of the times, focusing on cultivating specialized talents for local and industry needs. Various higher education institutions actively respond to challenges, constantly try to reform the training mode of applied talents, and actively explore the cultivation of composite media talents that meet the needs of the country and the media industry. Sichuan Media College has made changes in the training mode of media talents from the aspects of building practical teaching platforms, constructing modern industrial colleges, carrying out project-based teaching, and combining competition and teaching, providing references for cultivating applied media talents.

Key words: New Era, Application-oriented, Media talents, Practical path, Talent cultivation, Sichuan University of Media and Communications

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