关键词: OBE理念, 跨境电子商务, 电子商务专业, 教学设计, 项目驱动导向, 过程性考核

Abstract: As an advanced education and teaching concept, OBE emphasizes "student-centered, output oriented, and continuous improvement", which can effectively improve the quality of curriculum teaching and personnel training. This paper starts with the analysis of the connotation of OBE education concept, takes the cross-border e-commerce practice course as the research object, explores a set of teaching reform ideas of cross-border e-commerce practice course based on OBE education concept through the teaching design such as the setting of course objectives, the sorting of course content, the implementation of course teaching , the design of course assessment, and the establishment of improved feedback mechanism.

Key words: OBE concept, Cross-border e-commerce, Major in e-commerce, Instructional design, Project driven orientation, Process assessment