创新创业理论研究与实践 ›› 2021, Vol. 4 ›› Issue (16): 71-73.

• 教育改革与发展 • 上一篇    下一篇

地方高校工商管理专业与“双创”教育联动路径研究

徐戈1, 费德馨2, 李堤3   

  1. 1.湖南工商大学 工商管理学院,湖南长沙 410205;
    2.湖南工商大学 现代教育技术中心,湖南长沙 410205;
    3.湖南工商大学 会计学院,湖南长沙 410205
  • 出版日期:2021-08-25 发布日期:2021-12-17
  • 作者简介:徐戈(1978-),女,湖南长沙人,博士,副教授,研究方向:创新与创业管理。
  • 基金资助:
    湖南省教育厅教学研究改革项目工商管理国家一流专业“双创教育生态链”建设路径研究(HNJG-2020-0617)的阶段性研究成果

Research on Linkage Path between Business Administration Major and "Mass Entrepreneurship and Innovation" Education in Local Universities

XU Ge1, FEI Dexin2, LI Di3   

  1. 1. School of Management, Hunan University of Technology and Business, Changsha Hunan, 410205, China;
    2. Modern Education Technology Center, Hunan University of Technology and Business, Changsha Hunan, 410205, China;
    3. School of Accounting, Hunan University of Technology and Business, Changsha Hunan, 410205, China
  • Online:2021-08-25 Published:2021-12-17

摘要: 创业人才短缺既是现阶段大学生就业形势不容乐观的原因,也是制约经济发展的主要“瓶颈”。促进专业教育与“双创”教育相融合是地方高校专业改造升级的新路径。为此,该文对工商管理专业与“双创”教育联动培养进行了研究,在分析当下工商管理专业与“双创”教育融合中存在问题的基础上,设计联动路径,并从师资队伍、人才培养方案、课程融合体系三个方面展开地方高校工商管理专业与“双创”教育联动路径研究。

关键词: 工商管理, 创新创业, 联动路径

Abstract: The shortage of entrepreneurial talents is not only the reason why the employment situation of college students is not optimistic at this stage, but also the main "bottleneck" restricting economic development. Promoting the integration of professional education and "mass entrepreneurship and innovation" education is a new path for the specialty reform and upgrading of local colleges and universities. To this end, the author of business management professional and the "double gen" education linkage training was studied, based on the analysis of the present business management professional with "double gen" education on the basis of problems existing in the design of linkage path, and from the teachers, the talent training scheme, curriculum integration system three surface on business administration specialty in local colleges and linkage path "double gen" education research.

Key words: Business administration, Innovation and entrepreneurship, Linkage path

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