创新创业理论研究与实践 ›› 2021, Vol. 4 ›› Issue (13): 186-188.

• 创业实践 • 上一篇    下一篇

国贸专业跨境电商实践教学基地构建研究——以保定理工学院为例

薛芳, 王艳芳, 苑浩畅, 李冬雪   

  1. 保定理工学院,河北保定 071000
  • 发布日期:2021-09-09
  • 作者简介:薛芳(1973-),女,河北保定人,硕士,教授,研究方向:国际贸易、跨境电子商务。
  • 基金资助:
    2019年第二批产学合作协同育人项目“国贸专业跨境电商实践教学基地构建研究”,项目编号:201902150046;保定理工学院第六届教学改革与教学建设项目“基于产教融合的国际经济与贸易特色专业建设——以保定理工学院为例”,项目编号:JG2019612;2019-2020年度河北省高等教育教学改革研究与实践项目“基于产教融合、赛教融合的国贸专业双创型人才培养探究”,项目编号:2019GJJG634

Research on the Construction of Cross Border E-Commerce Practice Teaching Base for International Trade Major——Take Baoding University of Technology as an Example

XUE Fang, WANG Yanfang, YUAN Haochang, LI Dongxue   

  1. Baoding University of Technology, Baoding Hebei, 071000, China
  • Published:2021-09-09

摘要: 随着跨境电商交易规模的爆发式增长,对跨境电商人才的需求迅速增加,保定理工学院国贸专业及时调整人才培养方案,开展产教融合、引企入校,构建跨境电商实践教学基地,搭建跨境电商实践教学平台,校企双向输出,壮大师资队伍,构建“基于工作过程系统化”的实践教学培训体系,实现了校、企、学生、行业的四方联动、互利共赢。

关键词: 跨境电商, 产教融合, 实践教学基地

Abstract: With the explosive growth of the scale of cross-border E-commerce transactions, the demand for cross-border e-commerce talents is rising rapidly. The international trade major of Baoding University of Technology timely adjusts the talent training program, carries out the integration of industry and education, introduces enterprises into the university, constructs the cross-border e-commerce practice teaching base, builds the cross-border e-commerce practice teaching platform, and the university enterprise two-way output, expands the teaching staff, and constructs the practice teaching training system based on“systematization based on working process ”,realized the four party linkage of university, enterprises, students and industry, and every party benefits from cooperation.

Key words: Cross border e-commerce, Industry education integration, Practice teaching base

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