创新创业理论研究与实践 ›› 2025, Vol. 8 ›› Issue (10): 62-64.

• 教育改革与发展 • 上一篇    下一篇

创新创业教育与跨境电商专业教育融合的实践研究

李欣   

  1. 浙江舟山群岛新区旅游与健康职业学院 商务学院,浙江舟山 316000
  • 出版日期:2025-05-25 发布日期:2025-08-25
  • 作者简介:李欣(1988—),女,山西大同人,硕士研究生,讲师,研究方向:跨境电商。
  • 基金资助:
    浙江省高职教育“十四五”第二批教学改革项目“学科竞赛驱动下‘双创’与跨境电商全链路人才培养的耦合路径研究”(jg20240483)

Practical Research on the Integration of Innovation and Entrepreneurship Education and Cross-Border E-commerce Professional Education

LI Xin   

  1. Business School, Zhejiang Tourism and Health College, Zhoushan Zhejiang, 316000, China
  • Online:2025-05-25 Published:2025-08-25

摘要: 该文通过文献综述,分析了跨境电商教育现状、发展趋势及创新创业教育的理论与实践,并总结了两者融合的相关研究;基于融合的必要性与可行性,构建了融合的理论框架,进而对融合现状进行了深入分析;针对课程设置、师资队伍、实践教学及校企合作等方面存在的问题,提出了优化课程体系、加强师资队伍建设、深化校企合作及构建科学评价体系的建议,旨在促进跨境电商专业学生创新创业能力的培养,满足行业发展需求。

关键词: 创新创业教育, 跨境电商专业, 教育融合, 实践研究, 理论框架, 实践教学

Abstract: This article analyzes the current situation, development trends, innovation and entrepreneurship education theory and practice of cross-border e-commerce education through literature review, and summarizes the relevant research on the integration of the two; Based on the necessity and feasibility of fusion, a theoretical framework for fusion was constructed, and an in-depth analysis of the current state of fusion was conducted; In response to the problems in curriculum design, teaching staff, practical teaching, and school enterprise cooperation, suggestions have been put forward to optimize the curriculum system, strengthen the construction of teaching staff, deepen school enterprise cooperation, and build a scientific evaluation system, aiming to promote the cultivation of innovation and entrepreneurship abilities of cross-border e-commerce majors and meet the needs of industry development.

Key words: Innovation and entrepreneurship education, Cross-border e-commerce major, Educational integration, Practical research, Theoretical framework, Practical teaching

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