关键词: 高校网络舆情, 思政教育, 实践育人

Abstract: In the Internet era, the network has become one of the main channels for college teachers and students to obtain information, expand their horizons, think collision and communicate. In view of the characteristics of network public opinion, such as concealment, immediacy, freedom, pluralism and collectivity, in the quality education of college students, especially in the direction of Ideological and political education, teachers should adhere to the student-centered, under the guidance of teachers, with the help of practical education platform; establish the interest driving mechanism of college students, use the "o2o" Ideological and political education mode, and improve the ideological and political education system of college students. With the help of Internet public opinion in Colleges and universities, we can promote the scientific, systematic, standardized and effective development of Ideological and political education activities in Colleges and universities, form a recordable, evaluable, measurable and presentable practical education mechanism of Ideological and political education in Colleges and universities, cultivate college students to form correct value cognition, and respond to the requirements of the construction of "three complete education" pattern.

Key words: University network public opinion, Ideological and political education, Practice education